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Large investors, early-stage venture capitalists, governments, corporations and industry associations have all identified green investing as a new megatrend. Last quarter of 2009, cleantech became the largest category of venture capital (VC) investing in North America—attracting 27% of all VC funds, surpassing biotech (24%) and software (18%), according to the Cleantech Group. And legendary VC John Doerr, the Kleiner Perkins partner who invested in Netscape, Amazon, Sun Microsystems and Intuit, believes cleantech is “the biggest economic opportunity of the 21st century.” Cleantech, also called greentech, is a category of technologies that significantly improve financial performance through energy and fuel efficiency and eliminating waste and pollution. It’s not just about efficiency; often, cleantech involves redesigning industrial processes using new ways of thinking, such as biomimicry. Read More at: http://www.financialpost.com/ http://www.zerofootprintfoundation.org/79353/